The Press-Enterprise
ROP Make-up requirements
Depth of 21 column inches, six columns to a page. Ads of unique proportions subject to publisher’s authorization. Advertising over 19 inches deep will be set full and charged accordingly. In tabloid format, advertising over 8.5 inches deep will be set full and charged accordingly.
Mechanical specifications
Type is by photo composition. Halftone screens should be 100 lines.
Standard Page
6 columns wide by 21” deep |
| Columns |
Inches |
| 1 |
1.639” |
| 2 |
3.389” |
| 3 |
5.139” |
| 4 |
6.889” |
| 5 |
8.639” |
| 6 |
10.389” |
| 12- Double Truck |
21.875” |
Tabloid Page
5 columns wide by 10.25” deep |
| Columns |
Inches |
| 1 |
1.833” |
| 2 |
3.792” |
| 3 |
5.750” |
| 4 |
7.708” |
| 5 |
9.667” |
| 10-Double Truck |
20.167” |
|
|
Deadlines
| Publication Day |
Deadline |
| Monday |
Thursday 5 p.m. |
| Tuesday |
Friday 5 p.m. |
| Wednesday |
Monday 5 p.m. |
| Thursday |
Tuesday 5 p.m. |
| Friday |
Wednesday 5 p.m. |
| Saturday |
Thursday 5 p.m. |
| Sunday |
Thursday 5 p.m. |
| The Guide- Friday |
Tuesday 5 p.m. |
| Home Seller- Saturday |
Thursday 5 p.m. |
Advance deadlines
An additional 24 hours for holidays and special supplements. Additional pre-press work arising from noncompliance with The Press-Enterprise guidelines, related file construction, or format problems may be charged at a minimum rate of $25 per hour.
Split runs
Two sets of copy in alternate copies of the newspaper. Same size, dimension and product. Minimum size 31 1/2 inches. Use regular inch rate plus $140 (commissionable). Accepted Mondays only.
|
Supplements
Deadlines are 24 hours in advance of regular deadlines. Publication days are subject to mechanical press capacity. Standard-size sections are billed as 126-inch page (four-page minimum). Tabloid sections billed as 51.25-inch page (eight-page minimum).
Step/Strip Ads
Ads changing depth across columns (step ads) must measure at least 65 column inches. The ad must step up from left to right. Strip ads of three columns or more must be at least two inches in depth.
Weather Page Strip
Accepted seven days per week. Must be six columns by three inches in depth. Full color only. 15% premium charged.
Contact us today for more information about this and other online and print advertising opportunities.